Weekend Predictions: Is It Time for Panther to Relinquish Top Spot? I would wait till Deadpool 2 comes out to judge the year-to-date numbers. "Show them who we are." Watch the brand-new trailer for Marvel Studios' Black Panther: Wakanda Forever, only in theaters November 11.Get tickets now: fandang. More Black Panther keeps beating expectations to the point where it is my fault for not being overly optimistic. . A $23 million to $24 million opening isnt a bad start for this time of year, but it is far from impressive for a film that reportedly cost between $90 million and $106 million. "Black Panther: Wakanda Forever" Marketing Budget Is HUGE Can the movie break even after a source near Disney leaked exclusively to us that the marketing budget is massive? Year-to-date, 2018 has a 14% / $230 million lead over 2017, at $1.88 billion to $1.65 billion. This weekend last year, Logan opened with $88.41 million, while Get Out held on better than expected with $28.24 million. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. More Pacific Rim: Uprising opened in first place over the weekend. Infinity War is easily the most anticipated movie of the year, and some argue the most anticipated film in the past few years. More A spirited opening by Tomb Raider wont be quite enough to knock Black Panther off its perch at the top of the domestic box office chart this weekend. It will likely have to wait to Monday to get there, on the other hand. The film also had to settle for second place behind Peter Rabbit in the U.K. with $7.3 million on 1,251 screens. More Pacific Rim: Uprising easily earned first place on the international chart with $122.4 million in 61 markets during its opening weekend. (With Preview Numbers), International Box Office: Uprising Starts Out on Up with $122.4 million, Weekend Wrap-Up: Uprising Wins, but Falls Compared to Original, Weekend Estimates: Pacific Rim Leads Weak Field of Openers, Friday Estimates: Pacific Rim Rises to Meet Expectations, International Box Office: Tomb Raider Steals Top Spot with $87.2 million, Weekend Estimates: Black Panther Powers Past Tomb Raider, Friday Estimates: Raider Opens in First Place, For Now. Of this, the film earned $61.90 million in its native China for a two-week total of $471.44 million there. $500 million at the domestic box office, Friday Estimates: Black Panther Adds $16.30 million, Weekend Predictions: New Releases Battle for Season Place as Black Panther Completes Threepeat, International Box Office: Operation Red Sea Dives into a Sea of Green with $107 million, Theater Averages: New Releases Cant Take Down Black Panther, Weekend Wrap-Up: Another Week, Another Set of Records for Black Panther, Weekend Estimates: Black Panthers $108-Million Weekend Sets Up $650-Million Domestic Run, Friday Estimates: Black Panther on Pace for $100-Million Weekend, just the fourth film to earn $100 million during its second weekend. While the Black Panther sequel is one of the longest MCU films ever, it is also among the most expensive ones. However, this is 36% lower than the same weekend last year. Disneys share of just the domestic box office numbers is close to $4 billion at this point. Sherlock Gnomes and Paul, Apostle of Christ are the only two that have a legitimate shot at the top five. Production Budget: Theater counts: Infl. excluding marketing costs. Its reviews are 97% positive, while it earned a B plus from CinemaScore, which is amazing for a horror film. Lexus. Overall, the box office earned $192 million. Shannon Miller at Adweek called the ad "a rare occurrence in mainstream marketing" of two young Black STEM girls interacting. Then theres Every Day, which is just hoping to not get lost in the crowd. Financial analysis of Black Adam (2022) including budget, domestic and international box office gross, DVD and Blu-ray sales reports, total earnings and profitability. According to analysis by ComScore, the audience demographic for "Black Panther" was 37 percent black and 35 percent white during the film's opening weekend. Early Mans reviews have been overwhelmingly positive, but it is just hoping to reach the top five. Black Panther wont get to $123.61 million, but it should do well enough to keep 2018 significantly ahead of 2017. I tried to remain cautious in the face of the overwhelming hype surrounding the release of Black Panther. If the numbers hold (and it would be a huge surprise if they dont), Black Panther will become the first film since Avatar to spend its first five weekends at the top of the chart. L ast month, the U.S box office saw a comic book film opening unlike any other: in its first four days, Black Panther raked in $242 million dollars, instantly becoming the top grossing film of 2018. It is a terrible week on the home market. Add in some strong holds and the total box office was a surprisingly robust $162 million. Box Office 'Wakanda Forever' Eyes $70M+ 2nd Weekend, 'Menu' & 'She Said It will make more than the entire box office made last year. With a production budget reported at $ . International Box Office: Monster Hunts Down Black Panther With $190 million Opening Weekend, Theater Averages: Another Gold for Black Panther, Weekend Wrap-Up: Black Panther Re-Writes the Record Book, Weekend Estimates: Black Panther Powers to $218 Million Long Weekend, Friday Estimates: Black Panther Crushes Expectations, Headed over $200 million for Weekend, Limited and VOD Releases: Monster Hits and Animated Flicks, Thursday Night Previews: Deadpool is no Match for Black Panther and Wakandan Might, Weekend Predictions: Black Panther is About to Bring In a Lot of Green, 3.47 (domestic box office/biggest weekend), $200,000,000 (worldwide box office is 6.7 times production budget), 4,020 opening theaters/4,084 max. Black Panther Wakanda Forever Box Office Opens To 180 Million Hear Black Panther growl. The original Monster Hunt didnt start nearly as fast, but it also had surprisingly long legs for a Chinese film. Black Panther was finally removed from top spot, but it also held on better than expected with $17.10 million. Disney's multisector credentials helped Black Panther globally orchestrate a 360 marketing campaign. Year-to-date, 2018 has retaken the lead by $140 million or 4.0% at $3.78 billion to $3.64 billion. The Black Panthers were a revolutionary group, initially founded in California in 1966 to protect African American citizens from acts of police brutality. 9lbg, Curran and Seaton, Black Panther - Essential Media 360 marketing involves the simultaneous and controlled release of marketing messages on traditional and new media platforms as well as 'below the line' marketing strategies. This week we look at some books, music, movies that didnt arrive in time to talk about before, movies I just forgot to mention, or screeners that arrived late and I wont be able to get to. Curran and Seaton. The Producers Guild of America announced their nominations in the theatrical categories today and there are some trends building. Saturation marketing is used, principally, to drive word-of-mouth endorsements. It portrays a nuanced reimagining of African culture, in addition to themes of pride and power that have struck a chord with audiences across the globe. February is a traditionally weak month in terms of box office numbers, but Marvel and Disney took a gamble that paid off spectacularly. Black Panther 2 Budget: How Much Did Wakanda Forever Cost To Make . This includes Avengers: Infinity War, which had the second best second weekend of all time, earning $114.77 million. Dom. but it barely starts to chip away at considerable marketing costs, let alone a reported $150 million production budget . In the three theaters where it had regular showings, it had a theater average of about $2,500. More As expected, Pacific Rim: Uprising earned first place on Friday. A very vibrant runway leading into Thanksgiving for sure for movie theaters as Black Panther: Wakanda Forever is headed for a second weekend down around -60% for $70M-$72M. Further, in the week following Black Panther's domestic premiere, online searches for Lexus at shopping site Autotrader were up 15% from the previous week . Black Panther (2018) - Financial Information - The Numbers A Star is Born led the way with four nominations, while The Favourite was right behind with three. 'Black Panther' just broke box-office records. But some worry it'll be The large budget is the standard ballpark number for big Marvel Studios movies and rivals the amount spent on the first Black Panther film. The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits. APAC gamers: How do they compare with the rest of the world? "If you are very selective about your target market," says Boyd, "and you have a great product, and you win over . BO: $168,152,111: Latest Ranking on Cumulative Box Office Lists. Box-Office Milestone: 'Black Panther' Joins Billion-Dollar Club In fact, its opening day box office of $10.36 million is actually a little better than expected and it is on pace for a $26 million opening weekend. The exact budget details for Black Panther: Wakanda Forever have not been released, but the number floating around is 200 million. More Black Panther was expected to be a hit; after all, its part of the MCU. Its no secret that Black Panther was marketed with an African American audience in mind. Plus: The Kroger-Snapchat data partnership, Google's $391.5 million location-tracking settlement, and more. That film likely broke even early in its home market run. Disney's television advertising spend, for example, helped ensure that Black Panther became an 'event' release, in 2016. Unfortunately, 2018 has not been a good year for blockbusters for any studio not named Disney. Unfortunately for A Wrinkle in Time, the big story is Black Panthers continued box office dominance, as that film earned first place over Wrinkle with $40.82 million to $33.12 million. The two new releases werent bad either. This is also 92% higher than the same weekend last year. Releasing the film during a time of spirited dialogue surrounding black culture and history was a masterstroke. [brightcove video_id="5504795422001 brightcove_account_id="3653334524001 brightcove_player_id="rJs2ZD8x"] Top Stories Release Date Feb 16, 2018 - Aug 9, 2018. . That said, theres still some things you can learn here. The alleged leak says Disney pulled Strange World / Lightyear promo $$$ for Wakanda! Tomb Raider had an okay opening in second place, while I Can Only Imagine was the biggest positive surprise of the weekend. Ready Player One had a much better preview night, which we can attribute to previews being relatively new when Retaliation came out. Blockers nearly matched its production budget, while Chappaquiddick and The Miracle Season didnt embarrass themselves. Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. They dont know what to do, because it has been so long since they have had an unqualified box office hit like this. However, this wont be enough to stay ahead of Black Panther for long. Gods Not Dead: A Light in Darkness missed the top ten. Black Panther: Wakanda Forever Disney & Marvel Studios November 11, 2022. The film is on pace for $237 million during its opening weekend, which is the second-best weekend of all time, again, behind only The Force Awakens. Running Time 2 hr 14 min. More Black Panther not only earned the best theater average of the weekend, it earned the best theater average of the year so far with an average of $50,250. There are four wide releases coming out this week, but only one of them, A Wrinkle in Time, has a shot at dethroning Black Panther. Its biggest single market was China with $61.61 million on 18,200 screens over the weekend for a total opening of $62.06 million. Lexus, one of the most prominent brand backers of . 1 / 13. Afrofuturism. More Weve already talked about First-run Releases, TV on DVD releases, and Limited Releases / Classics / Foreign-Imports. The films second biggest international market of the weekend was South Korea, where it earned second place with $6.35 million on 1,079 screens for a total opening of $8.08 million. The U.K. and South Korea were in a close race for second place with the former earning $5.8 million on 883 screens and the latter earning $4.99 million on 909 screens over the weekend for a total opening of $5.60 million. Latest News . They do this every year for reasons no one has been able to adequately explain to me. It continues to track extremely closely to Jurassic World, which finished its domestic run with $652 million. A significant part of this budget was spent on generating the . More Ready Player One earned first place on Friday with $15.2 million, for a two-day total of $27.2 million. Walt Disney Indonesia, a mass media and entertainment conglomerate, promoted its new film, Coco, in Indonesia by launching an interactive video ad that allowed users to play a game with the soundtrack. We would have to go back to 2016's Arrival to find the last time Paramount had a film that was an unqualified box office hit. This is 33% lower than last weekend; however, this is a good hold for a post-holiday weekend. Black stories are hardly ever made at top production and marketing budget levels, and thus often perform at more midrange levels. The two films 24-hour Thursday numbers were nearly the same, and now Ready Player One has slipped just behind Retaliations pace. Why Marvel Spent More on the 'Black Panther' Budget - Vulture The film earned first place in China with $63.80 million over the weekend for a total opening of $65.19 million including previews. Only one other, The Strangers: Prey at Night, has a shot at the top five. The only other market where the film earned more than $1 million was Malaysia, where it earned $1.2 million. 'Black Panther' Dominates 'Wrinkle in Time' at Box Office Overall, the box office fell 46% from last weekend, but $169 million is still a good total. More impressively, 2018 is even ahead of 2017 in terms of ticket sales at 178 million to 172 million. 2018 has already lost its lead over 2017 and this weekend it is going to get crushed in the year-over-year comparison. Its better than Tomb Raider managed, but not as good as Ready Player One, for example. More As expected, Black Panther dominated on Friday at the box office. in revenue shares with cinemas and marketing costs, . There are only two wide releases this week, A Quiet Place and Blockers, both of which are expected to be midlevel hits. In many ways, the best marketing path that Marvel and Disney took was making the film at all. Film Black Panther telah membuktikannya. The few examples we have mentioned only scratch the surface of Marvel and Disney's overall marketing strategy. Look for $101 million during its second weekend of release, making it just the fourth film to earn $100 million during its second weekend. Most of the rest of the big six are lucky to have more than one entry on this weeks list. The Golden Globes nominations are the second major Awards Season set to come out. All of the holdovers, including the number one film, Avengers: Infinity War, held on better than we predicted, while one of the two new releases also opened faster. Red Sparrow earned second place while Death Wish wasnt that far behind in third. Additionally, it is now in fifth place in the MCU and will be in a close fight for third place by the end of the weekend. I think this year will be an example of the latter and I don't think The Favourite is suddenly an Oscar favorite. . Compared to this weekend last year, the box office fell 16%. Joseph started a GoFundMe campaign that raised thousands of dollars in mere days, allowing 300 children to go and see the film free of charge. As well as two Chinese films that are going to be monster hits back home, Detective Chinatown 2 and Monster Hunt 2. Celebrities such as JJ Abrams, Snoop Dogg and Octavia Spencer got involved, with more than $900,000 raised across 600 plus GoFundMe campaigns. Marvel and Disney also sought to advertise trailers for the film during television broadcasts of sports that have a strong African American following. Of those three, our model thinks The Menu has the best shot at taking that honor. Its earnings now stand just shy of a billion dollars, and the film has gone on to take the highest opening weekend of any Marvel movie, just behind The Avengers in 2012. It may not be reproduced, posted on intranets, extranets or the internet, e-mailed, archived or shared electronically either within the purchaser's organisation or externally without express written permission from WARC. The current box office projections for Black Panther: Wakanda Forever is a minimum opening weekend domestic gross of $175 million. "I hope you can tell . There were two markets who could claim second place: Russia and South Korea. Not only is this the best previews for a Presidents Day debut, it is the best pre-summer preview, topping The Hunger Gamess $19.7 million. November 14, 2022 3:33pm. Year-to-date, 2018 maintains a strong 5.2% / $210 million lead over 2017 at $4.24 billion to $4.03 billion. The first public notice for "Black Panther" was a teaser during the NBA finals, and further activations included the college football playoffs, the Super Bowl, tapping a range of Disney-owned media properties, and pursuing a wider 360-degree marketing campaign. The reported cost is for the production of the sequel and does not include . This is also 13% lower than the same weekend last year. BLACK PANTHER: WAKANDA FOREVER Has A Huge Budget But Should Beat BLACK Thatll be the 3rd-best 3rd weekend in history, behind Star Wars: The Force Awakens and Avatar. Three new films come in with a shot at second place: The Menu, She Said, and The Chosen. This weekend last year, Beauty and the Beast opened with nearly $175 million. A New York marketing professional named Frederic Joseph raised money to send an entire Harlem Boys and Girls Club to see the film. The box office roared back to life with the long-awaited release of "Black Panther: Wakanda Forever.". The list of nominees include several major Awards Season players and not a lot of surprises. That film, Halloween doesnt come out on DVD / Blu-ray till January. The film tallied more than $238 million in ticket sales on a budget of $30 million, making it one of the highest-grossing romantic comedies ever. e.g Black Panther Party. Warner Bros. " Black Adam " has hardly been given a hero's welcome in its box office run, generating just $387 million globally after seven weeks on the big screen. This is a good result, compared to recent results. More Black Panther comes out on DVD, Blu-ray Combo Pack, or 4K Ultra HD Combo Pack this week and it has scared away all of the competition. 'Shang-Chi' could be the next 'Black Panther' at the box office - CNBC It is still very early in the year and the predictive value of the Golden Globes is a little suspect, but there are still some things to learn here. The Black Panther marketing campaign is a triumph of forward-thinking, albeit carried by a significant advertising spend. There were some misses, but surprise holdovers made up the difference. Car manufacturers featuring their vehicles in comic book movies isn't anything new. That would put it slightly behind Doctor Strange in the . Marketing budget ? Its best market overall was China with $43.45 million in 17,738 screens over the weekend for a two-week total of $162.26 million. Apr 25th, 2018. Because Black Panther is coming out on Video on Demand and it is scaring away all of the competition. Part of this success can be attributed to focussed cultural marketing. Apr 27th, 2018. . How Businesses Can Leverage Local Search Data to Improve Marketing Strategies. In fact, it opened better than expected with $28.12 million. Black Panther 2 Budget: How Much Did Wakanda Forever Cost To Make? - MSN the general black audience for superhero films hovers somewhere around 15 per cent. This film is earning more buzz than any film opening until Infinity War and is widely expected to break records. Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue The Groundbreaking Campaign Behind 'Black Panther' - Medium Witnessing the burdens borne by black Americans, he decides to distribute his country's vibranium and weaponry worldwide, in an effort to aid a revolution against white-dominated powers. And finally, two animated films, Mind Game and Tehran Taboo. As Variety reports, Black Panther has mobilized a grassroots marketing movement unlike any movie preceding it in the series.The film will be released during Black History Month, and our . In fact, with a margin of just $2.46 billion to $2.39 billion, it is very likely 2018 will lose its lead before the next weekend begins. Thats not to say there are no new releases that are worth picking up. They understood the positive Black Panther marketing potential without looking to take the spotlight from Josephs campaign.